E mail outreach nonetheless reigns supreme because the generally used methodology to succeed in candidates. E mail’s little brother, textual content messaging, is considerably neglected as a communication instrument, but SMS has some highly effective benefits for speaking. With an open price of round 98%, adopting textual content messaging for recruiting is a good way to share temporary however important data or problem a name to motion that motivates your candidates.
In recruitment, this open price is unparalleled! Consider what number of missed interviews there are yearly. Whenever you use SMS in recruitment, you possibly can virtually assure that your potential worker turns up! Learn on to see how textual content messaging for recruiting can remodel the hiring course of.
What’s Textual content Recruiting?
For the uninitiated, SMS recruiting, or textual content recruiting, entails utilizing textual content messages to speak with candidates throughout numerous phases of the recruitment course of. From selling job openings to scheduling interviews and facilitating onboarding, SMS recruiting gives a direct and environment friendly strategy to have interaction with potential hires.
Advantages of SMS Recruiting for Recruiters
- Instantaneous Communication: SMS recruiting permits recruiters to succeed in candidates immediately, making it an excellent channel for selling job alternatives and sending well timed updates. Think about you’re a recruiter with an pressing job opening to fill. With SMS recruiting, you possibly can ship out a fast textual content message to inform certified candidates immediately, making certain well timed responses and quicker hiring selections.
- Customized Engagement: By addressing candidates by identify and tailoring messages to their pursuits, recruiters can create customized experiences that resonate with job seekers.
- Environment friendly Pre-Screening: Textual content-based interviews allow recruiters to conduct pre-screening assessments shortly and collect important data from candidates, streamlining the hiring course of. Suppose you could have a big pool of candidates to assessment. With SMS pre-screening assessments, you possibly can shortly ship out a collection of inquiries to candidates and collect important data in a matter of minutes, serving to you establish prime expertise extra effectively.
- Streamlined Interview Scheduling: With automated scheduling instruments, recruiters can organize interviews seamlessly by way of textual content messages, minimizing delays and enhancing the candidate expertise. With SMS recruiting, you should utilize automated scheduling instruments to ship out interview invites and confirmations by way of textual content, simplifying the method and lowering delays.
- Enhanced Candidate Expertise: SMS recruiting supplies candidates with a handy and accessible strategy to work together with recruiters, resulting in improved satisfaction and engagement. Having the ability to talk shortly and simply by way of textual content could make the recruitment course of really feel extra participating and user-friendly, resulting in a optimistic candidate expertise.
- Improved Response Charges: In comparison with conventional communication strategies like e-mail or cellphone calls, textual content messages usually yield greater response charges, making certain higher candidate engagement. On the one hand, you do not want to fumble into an e-mail app to learn your e-mail whereas avoiding the urgency of a cellphone name. Textual content recruiting is the optimum method to offer a streamlined recruitment expertise whereas making certain your candidates at all times get your messages.
8 Concepts to Incorporate Textual content Messaging for Recruiting into Your Recruitment Course of
Make the most of SMS to swiftly notify candidates about new job openings, particularly throughout peak hiring intervals or seasonal calls for. Personalize messages primarily based on candidate preferences and automate viewers segmentation to focus on particular expertise swimming pools successfully.
Tip: Craft concise and fascinating textual content messages to seize candidates’ consideration. Embody key particulars concerning the job opening and a transparent call-to-action. Make the most of automation instruments to schedule and ship alerts at optimum instances for candidate engagement.
- Customized Communication:
Provide candidates a personalised expertise by participating with them by way of textual content messages. Reply promptly to their inquiries and supply updates on their software standing. In line with latest surveys, a majority of job seekers want textual content messages over emails or cellphone requires communication.
Tip: Preserve a human contact in your textual content messages by addressing candidates by identify and tailoring the content material to their pursuits and {qualifications}. Reply promptly to inquiries and supply customized updates to reinforce the candidate expertise.
- Streamlined Pre-Screening:
Optimize your pre-screening course of by conducting text-based interviews. Use pre-selected inquiries to assess candidates’ {qualifications} and report their responses immediately. Implement textbots to automate screening, permitting recruiters to handle a number of conversations concurrently.
Tip: Design clear and related screening questions to collect important data from candidates. Guarantee candidates perceive the aim of the textual content interview and supply directions for recording their responses.
- Environment friendly Interview Scheduling:
Improve the effectivity of interview scheduling by leveraging SMS expertise. Ship interview invites and obtain confirmations promptly, lowering the time spent on coordinating schedules. Automated scheduling techniques guarantee fast responses and decrease delays.
Ideas: Use SMS reminders to reduce no-shows and reschedule appointments promptly when wanted. Select a scheduling platform with SMS integration for seamless communication.
Facilitate the onboarding course of for employed candidates by delivering important data and directions by way of textual content messages. Present particulars about firm insurance policies, advantages, and orientation procedures to make sure a clean transition into the group.
Ideas: Create an onboarding plan that features sending necessary data and paperwork to new hires by way of SMS. Rakuna’s Textual content Recruiting can robotically ship onboarding supplies at every course of stage. Encourage candidates to ask questions and supply suggestions by way of textual content messages to handle any issues promptly.
Collect suggestions from candidates about their recruitment expertise by way of SMS surveys. Use this precious enter to enhance your hiring course of and improve candidate satisfaction. Fast surveys despatched by way of textual content messages usually tend to yield responses in comparison with conventional strategies.
Tip: Preserve SMS surveys brief and targeted to maximise response charges. Ask particular questions concerning the candidate’s expertise and supply choices for score satisfaction ranges.
- Expertise Relationship Administration:
Preserve ongoing communication with candidates even after the recruitment course of is full. Use SMS to nurture relationships with potential future hires, holding them engaged together with your group’s updates and alternatives.
Tip: Construct and nurture relationships with candidates by sending common updates and related content material by way of SMS. Share firm information, business insights, and profession growth alternatives to maintain candidates engaged. Personalize messages primarily based on candidates’ preferences and interactions together with your group.
- Occasion Promotion and Observe-Up:
Promote recruitment occasions akin to job festivals or informational classes by way of SMS invites. Observe up with attendees by way of textual content messages to thank them for collaborating and supply further details about job openings or upcoming occasions.
Tip: Use SMS invites to advertise recruitment occasions and encourage attendance from focused candidate teams. Observe up with attendees after the occasion to thank them for collaborating and supply further details about job alternatives. Embody hyperlinks to related assets or software portals for simple entry.
Textual content Ideas For The Excellent Message
Should you’re used to conducting your recruitment by way of emails and cellphone calls, it’s necessary to notice that the principles of engagement for textual content messaging are just a little completely different. Let’s check out some prime ideas for textual content messaging for recruitment.
Holding Candidates Up to date
No one likes being left at the hours of darkness and with lengthy, difficult recruitment processes. It helps loads to separate you from different employers for those who can ship a optimistic candidate expertise by way of the efforts of holding candidates within the loop.
Candidates recognize well timed updates on their software standing. SMS can be utilized to offer fast updates on the progress of their software or to inform them about future job alternatives. Holding candidates knowledgeable demonstrates professionalism and fosters a optimistic candidate expertise.
- Attempt: After reviewing your software, we’re excited to proceed with the following steps. Count on to listen to from us (enter the period of time right here) relating to scheduling an interview.
Interview Reminders
Scale back the probability of missed interviews by sending automated SMS reminders to candidates. Schedule reminders upfront to make sure candidates are ready and punctual for his or her interviews. Concise messages are key to maximizing the effectiveness of those reminders.
- Attempt: Only a pleasant reminder about your upcoming interview with us tomorrow at (enter your time right here). Please verify your attendance by replying to this message.
Discreet Communication
The world of recruitment typically requires discretion – in spite of everything, lots of your candidates might be exploring potential roles whereas working full-time elsewhere, and so they might not need phrases getting out that they’re seeking to transfer.
Textual content messaging supplies the right platform for discrete communication when cellphone calls and even emails may stand out. One of many challenges of recruiting is that you simply’re probably working the identical hours that everybody else is. Telephone calls throughout working hours will be robust to navigate with discretion.
Allow Textual content Responses
Simplify the candidate’s journey by enabling them to answer your SMS messages straight. Keep away from redirecting candidates to different platforms, as this will result in disengagement. Preserve the dialog flowing throughout the SMS thread to encourage ongoing interplay.
Quick and Candy
Respect candidates’ time by holding your SMS messages concise and to the purpose. Goal to convey your message clearly inside a restricted character depend, specializing in important data that resonates with candidates. It’s best to place the core message on the prime of the SMS so candidates can shortly get the message once they preview it on their cellphone’s dwelling display.
Be Private
Whenever you’re utilizing textual content messaging for recruiting, it pays to be private. As a consequence of a human’s want for management and the inherent data overload of the web, most individuals have a serious choice for simplifying and easing customized experiences.
By personalizing your recruitment SMS messages, you’ll stand out from different enterprise dispatches candidates are receiving of their inboxes, and also you’ll immediately start constructing a connection together with your candidates. Customized emails will result in a better price of responses, and so they’ll make sure the essential data you embody hits dwelling.
Name Your Candidates To Motion
Each SMS message ought to immediate candidates to take motion. Whether or not it’s scheduling an interview, updating their resume, or exploring a job alternative, embody a transparent name to motion that motivates candidates to have interaction together with your message.
- Attempt: Fascinated by becoming a member of our staff? Reply “YES” to schedule a cellphone interview or “MORE” for extra particulars.
Present Clear Choose-Out Directions
Respect candidates’ preferences by offering clear directions on learn how to decide out of receiving additional SMS messages. Embody opt-out language on the finish of your messages and guarantee compliance with related privateness laws.
- Attempt: To unsubscribe from future messages, reply “STOP” at any time. We respect your privateness and can promptly take away you from our SMS record.
Frequently Replace Contact Lists
Preserve your contact lists updated to make sure that messages attain the supposed recipients. Periodically assessment and clear your contact database to take away inactive or incorrect numbers, sustaining the integrity of your SMS communication channels.
About Rakuna Textual content Recruiting
Textual content recruiting is on the rise! Get your potential candidates’ quick consideration and attain them wherever they’re with Rakuna’s Textual content Recruiting Software program.
With Rakuna’s Textual content Recruiting, you possibly can:
- Ship mass textual content messages in seconds, develop engagement charges exponentially, and make extra placements – all with much less guide work and in much less time.
- Construct relationships and preserve your candidates engaged from their very first touchpoint to the tip of the recruiting course of. Customise your campaigns and set your self aside by offering the human contact to each message you ship!
- Optimize your textual content recruitment campaigns at strategic factors by way of real-time, dependable, and complete knowledge analytics. Harness the ability of knowledge with Rakuna’s intuitive knowledge charts.
Wish to see Textual content Recruiting in motion? Ebook a FREE demo with us!
Wrapping Up
Textual content messaging for recruitment is a precious instrument that allows you to join with shoppers instantly. Because of a excessive open-rate that leaves emails lifeless within the water, textual content messages are the right medium for getting throughout important data akin to interview instances and scheduling cellphone calls. You need to use textual content messages to ensure your candidate arrives on the interview and preserve them updated on future alternatives! Message acquired?
Should you preferred this text, why not try our different put up about learn how to plan your subsequent campus recruiting technique.
Photos used on this put up: Freepik