Lights, digital camera, motion! Having a podcast may be very very similar to having your individual stage productions, requiring a complete lot of artistic content material, technical gadgets and planning. Whereas the typical podcast is barely round 22 minutes lengthy, hours of behind-the-scenes work go into every episode. The host stands out as the star of their podcast, however likelihood is they might carry out higher if among the backstage duties had been dealt with for them.
Here’s a fast run-through of the recognition of podcasts, which illustrates the alternatives ready for you.
The world of podcasting is exploding. Think about this: 50% of People are followers of greater than 750,000 podcasts, in response to the professionals at podcastinsights.com. There have been 30 million episodes created as of June 2019. statista.com predicts that podcast listening will develop to 132 million in the USA by 2022. And, the US hasn’t even caught as much as different nations’ love of podcasts!
These figures are spectacular however the scope of genres is wonderful — from broad matters like music and politics to area of interest pursuits that speak about writing utensils and the recording of sounds. Little question: There’s a podcast for practically each curiosity! And, there are a number of issues that go into making a podcast profitable.
That is the place you are available.
The Podcast Digital Assistant trade is on the rise. VAs and venture managers on this area can earn $30 to $50 per hour or extra relying on the specialty. That’s nothing to shake a stick at. And, the excellent news, you possibly can learn to do essentially the most in-demand activity wants from the consolation of your private home. Chances are you’ll already know just a few!
Listed below are the kinds of jobs {that a} podcast assistant can do from residence.
1. Analysis
Irrespective of a podcast’s dimension or topic, analysis is important. Collect details about who, what and when to convey professionalism and depth to the presentation.
Duties you possibly can supply as a Podcast Assistant embrace:
- Brainstorming an inventory of related matters to cowl in upcoming podcasts
- Survey the viewers for concepts
- Outlining an inventory of speaking factors for these concepts
- Record just a few friends that might be able to communicate additional on the subject
- Present an inventory of merchandise, companies or assets the place listeners can study extra
- Do these corporations supply an associates program or sponsorships?
- What’s the name to motion for every podcast thought?
- What tendencies are on the rise on this specific podcast trade? How can your consumer incorporate a few of these issues?
A precious piece of recommendation to bear in mind: doc the supply of your analysis. Chances are you’ll want to return to it once more. Watch out about any sort of copying that would result in plagiarism.
Expertise and talents wanted: group, looking and discovering data on the web, writing, information assortment, crucial evaluation
2. Social Media and Content material Distribution
As a digital assistant, you possibly can convey nice worth to a podcaster by serving to promote the present on all social media platforms. Be the present’s Promotional Supervisor! If the podcast has not taken benefit of Fb, Twitter, Instagram, or YouTube, then supply your companies to open an account and begin the engagement.
- Promote an upcoming present with a teaser and paintings
- Promote on Fb and Instagram
- Livestream a present on Fb
- Summarize a present and share the hyperlink
- Work together with commenters answering questions and replying
- Add the video to their YouTube channel
- Promote & put up the video of the podcast on their web site
- E-mail listeners
Listed below are just a few essential particulars in regards to the bullet factors. It’s key to know your consumer’s model, voice and vibe to convey their tone with social media.
How do they wish to be perceived? Is a light-weight and informal tone or a extra simple and severe tone the objective? Humorous or not? Or, do they need a mixture of the 2? That is the place your communication expertise along with your consumer are essential.
Don’t overlook, electronic mail is a social media platform and is effective for listeners who will not be big smartphone customers or social media followers. E-mail listeners, share the hyperlink and tease upcoming reveals to spherical out your promotional efforts.
Expertise & skills wanted: social media prowess, information of scheduling software program like Hootsuite, Buffer and Mailchimp, communication, planning and scheduling, writing, artistic mindset, execution, group, aptitude to study
3. Technical and Analytical Assist
Questions and points doubtless will come up with tools and the podcast’s host firm you could deal with – saving your consumer time. As a podcast grows, you possibly can supply to analysis extra tools merchandise that may assist increase the standard degree of the manufacturing.
Internet hosting corporations like Buzzsprout or Podbean supply help and analytics as a part of their account service to a podcast. An awesome service to supply your consumer is to report these stats, corresponding to what number of instances an episode was performed, what apps individuals are utilizing to hear and the place they’re listening. Examine the analytics of the reveals to assist with future content material selections.
Expertise & skills wanted: information of how podcast host corporations work, analysis and web looking, crucial evaluation, reporting
4. Visitor Relations
Discovering the suitable friends to interview when a podcaster doesn’t wish to go solo is vital! Your activity will probably be to search out the very best and best suited individuals for the podcast’s style and convey the suitable vibe. However there’s extra you are able to do.
- Hammer out the schedule and get the visitor on the calendar
- Present a pleasant visitor packet that introduces the visitor to the podcast, the viewers, the format, the usual timeline of completion, and so on.
- Present an inventory of potential questions the visitor could also be requested
Visitors then must obtain episode data, the hyperlink and imagery to allow them to share their look with their listeners, family and friends.
Provide a artistic promotion to a podcaster like monitoring a Q&A on social media if the visitor is tremendous standard.
Expertise & skills wanted: cellphone expertise, analysis, follow-up, social expertise
5. Present Wrap-up
There are some things that occur after a present ends. Something that you are able to do to take the burden off the podcaster is a big plus. Issues like audio and video enhancing, taking present notes and transcribing the podcast assist to ship a high-quality product.
Present notes describe the episode and provides pertinent data and hyperlinks. When they’re printed and shared they hold the viewers engaged in-between episodes and may entice new listeners.
Transcription of the present helps hearing-impaired subscribers and listeners who’re studying English, as properly. In addition they increase the present’s search engine optimisation. Plenty of time goes into transcribing a present {that a} podcaster would recognize outsourcing. You might be able to transcribe a file your self, or you possibly can merely oversee the venture’s completion by outsourcing to an organization like Rev.com.
Ship a high-quality ultimate product for a consumer along with your audio and video enhancing expertise. It’s an unbelievable worth and essential expertise to supply. Not all podcasts have a video component to their present, but when they do you possibly can assist organize the ultimate minimize of that as properly.
A podcast is all about listening so there’ll at all times be an emphasis on audio excellence. After all of the hours and work invested in producing a single episode, what good is it if the sound is poor and listeners cease listening? There are just a few software program packages that podcasters use, such because the basic-level Alitu, free software program like Garageband and Audacity, and a higher-level program like Adobe Audition.
Expertise & skills wanted: writing, enhancing, expertise with enhancing software program, consideration to element, persistence
6. Picture Design
Imagery – corresponding to the duvet artwork or photographs shared on social media and the web site – is an enormous a part of a podcast’s model. And also you don’t essentially should be an artist, both. Have the ability to use a web site, like Canva, to create social media graphics, thumbnails, posts, playing cards, and even use inventory photographs. Weave the imagery all through the varied retailers and create an impression.
Expertise & skills wanted: expertise with design and design websites like Canva, aptitude to study
A digital assistant can sort out any one in all these jobs from residence. It’s a good time within the digital period when a plethora of features could be performed over a pc and cellphone. With the suitable expertise and aptitude, you possibly can supply your companies as a digital assistant to podcasters wherever they might be. And, there are such a lot of on the market to strategy.
Need to study extra? Obtain this free eBook and begin brainstorming among the companies you might supply as a Podcast Assistant.