Totally Distant, Begin Date: Rapid
Surge is a rising PPC Advert company, providing our extremely efficient advert campaigns for bold firms centered on excessive cutting-edge tech like AI, No-code, cybersecurity, Healthcare, and B2C.
Now, we’re hiring a PPC & CRO Specialist to assist run and handle Search, Show, PMAX, and YouTube advert campaigns.
You’ll work alongside our Founder to develop our Operations Division, making it straightforward to onboard new shoppers, deploy best-in-class advert campaigns, and create high-converting touchdown pages that drive new clients for the shoppers.
We offer Clients-as-a-service, which implies we construct touchdown pages, implement conversion monitoring, and supply analytics for each shopper. Consequently, you’ll have a chance to work with our Technical Division creating touchdown pages and working A/B exams.
Nonetheless, you’ll play a number onefunction in enhancing our method to paid acquisition for B2B demo name funnels and freemium-to-premium buyer acquisition methods.
In the event you’re a hard-working, bold PPC Adverts knowledgeable with an curiosity in high-growth startups, this may simply be the function for you.
Right here’s what you’ll do:
- Lead PPC campaigns throughout shoppers, with the assist of our technique and technical groups.
- Establish and implement optimizations throughout advert campaigns and touchdown pages.
- Use analytics dashboards to grasp buyer conduct, serving to our efficiency and figuring out alternatives early.
- Turn into an knowledgeable at Surge for paid buyer acquisition, analytics, and conversion monitoring.
- Construct touchdown pages on Webflow that convert freemium customers and gross sales demos.
Listed here are a few of the belongings you may work on
In your first 30 days, you may:
- Discover alternatives and optimize advert campaigns throughout our largest shoppers
- Launch new campaigns and handle experiments for brand new shoppers
- Work with our Technical crew to tell touchdown web page designs and duplicate
- Repair small visible or purposeful points on our touchdown pages that maintain us again from higher efficiency
In your first 90 days, you may:
- Construct conversion-focused touchdown pages from scratch
- Implement conversion occasions and construct stories dashboards
- Construct a shopper launch course of to assist us higher set new shoppers’ advert campaigns sooner
- Create an experiment cycle course of to assist us systematically ship higher outcomes
In your first 180 days, you may:
- Develop processes and methods that assist us keep on the forefront of PPC
- Construct processes that assist us use AI to enhance all points of our technique and achievement
- Broaden our shopper choices within the PPC area
- Develop into a number one function for the Operations Division and lead all shopper achievement
The Expertise We’re Wanting For
These expertise are listed from most necessary expertise to least necessary.
- Search. That is the place you’ll spend time every single day. You need to be an knowledgeable (official or not), snug with each a part of the platform, and have a watch for information.
- Touchdown Pages. You need to be versed in constructing touchdown pages, organising conversion occasions, optimizing conversion charges, A/B testing, and writing primary, convincing copy.
- Show & YouTube. You don’t must be an entire knowledgeable, however superior information of finest practices in these areas will stand you in good stead.
- Analytics + Occasions. We’re solely nearly as good because the outcomes we report on. You need to be snug with GA4 and occasion monitoring by way of Google Tag Supervisor.
- Spreadsheets. We’re scaling quick, and so ought to your spreadsheet expertise. It’s best to be capable of create clear spreadsheets with semi-complex formulation with out breaking a sweat.
You’ll stand out if
These expertise aren’t a necessity, and our eventual profitable candidate could not possess them – however they’ll assist you to stand out
- You’ve got labored with B2B demo name funnels and freemium-to-premium buyer acquisition methods. Our shoppers are virtually fully software program firms, so expertise with buying and native is nice however not related for us.
- You’ve labored within the tech sector and with startups. Our shoppers are funded, Seed and Collection A startups. They thrive on the coronary heart of the US tech sector and also you’ll succeed finest should you perceive their tradition, how they work and the way they suppose.
- You may have touchdown web page growth expertise with Webflow. You do not must be an knowledgeable, however be snug with the platform, have a watch for design, and may implement modifications with out oversight.
The Proper Individual For This Position:
- You may have a watch for element and a dependency on information. You’ll be making frequent modifications throughout our shopper’s campaigns and websites, so a watch for element is important to keep up marketing campaign optimization.
- You’re not new to paid buyer acquisition. Whereas we are able to educate you our strategies, you’ll do finest on this function if you have already got PPC expertise and opinions.
- You’re autonomous and a doer. You progress quick and don’t spend too lengthy fretting over each element earlier than attending to work. You thrive on fixing issues and wish autonomy to unravel them your approach.
- You’re well-informed. You actively sustain with new modifications in expertise, whether or not that’s PPC or in any other case.
- You’re organized. With so many purchasers, there are at all times a number of challenges to unravel and modifications in play. You’re snug organizing your individual duties and placing processes in place to be sure you don’t drop the ball.