Ellipsis is a world-class Website positioning Content material company. Website positioning is winner-takes-all, and we make our shoppers the winners. We produce Website positioning Content material that achieves prime rankings for shoppers at scale.
We’re on a mission to be the very best on the earth at Website positioning Content material. This position performs a key half in our journey in direction of that objective and provides to our group of Website positioning professionals who’re decided to attain it.
The Website positioning and Outreach Specialist position requires a cautious stability of organisational, analytical, and editorial expertise.
You’ll be chargeable for bettering the efficiency of content material, together with Website positioning providers like Website positioning Upkeep, which works to transform underperforming articles into top-ranking content material, and outreach to advertise content material.
Ellipsis is a 100% distant group, and we’ve been absolutely distant since our first day 6 years in the past. We lean into the very best issues about being distant: we stability collaboration, “Deep Work”, and common group retreats, and we put a variety of work right into a supportive and inclusive tradition the place everybody can do the very best work of their careers.
We’re distributed internationally, however our core collaboration hours are GMT/UTC-based. Our group is distributed throughout the US, Europe, and Asia. We frequently meet up with colleagues for group meetups and conferences.
Our Website positioning Content material work is branded as
Content material Progress, and shoppers interact us to provide a set variety of posts every month on retainer based mostly on an Website positioning Content material technique we formulate for them, which is targeted on bringing them spectacular outcomes.
With Content material Progress, we deal with the whole lot end-to-end, from high-level Website positioning technique, key phrase choice (which is powered by our proprietary
FALCON AI – which was within the New York Occasions in 2022), content material briefs, content material manufacturing, publication, promotion and hyperlink constructing, rank monitoring, and troubleshooting Website positioning queries. Our Content material group leads these tasks and takes care of the content material manufacturing, and our Website positioning group takes care of the Website positioning necessities.
Ellipsis is rising shortly. We do excellent work and are constructing one thing particular. It’s an thrilling time to affix us.
As our new Website positioning and Outreach Specialist, you will work carefully with our Head of Technique and Website positioning, Website positioning Strategist,Website positioning Specialists and Content material group to make sure we ship wonderful, Website positioning-driven content material advertising and marketing that will get outcomes to shoppers.
You’ll be a key a part of the Technique group, becoming a member of a group of three that presently undertakes a variety of Website positioning and technique tasks for shoppers. Our philosophy is to cowl the whole lot it takes to make sure we ship actual outcomes, which suggests having the ability to adapt shortly to new processes, work on new ones, and analysis and perceive new rules as they roll out.
This side of the position requires glorious communication expertise, consideration to element, and the flexibility to construct and preserve skilled relationships. You may work carefully with our content material group to make sure our outreach efforts align with and improve the content material we produce for shoppers.
You’ll assist drive our Website positioning Upkeep course of, deeply analysing underperforming shopper content material utilizing our FALCON AI to information and inform choices on what must be modified and/or up to date to ensure that the content material to rank and usher in visitors efficiently. You’ll then implement these modifications straight into the shoppers’ websites and monitor for outcomes, reporting on progress and tweaking when and if essential.
You may play a vital position in our outreach and promotion efforts, that are very important for the success of our shoppers’ content material. This contains managing and rising our outreach program, a key asset in our link-building and content material promotion technique.
As well as, you’ll use our FALCON AI to assist discover glorious, related matters that may convert and that the shopper can rank for after we produce content material items. You’ll then work with our Content material group to provide extraordinarily detailed content material briefs for these matters.
We produce extremely detailed content material briefs, and you will be engaged on these. Our content material briefs purpose to seize the whole lot the author must learn about a subject. You may have to shortly perceive matters – sometimes about SaaS merchandise/companies – and produce detailed content material briefs.
Website positioning Content material developed quickly in 2024, and we’re anticipating extra speedy modifications in 2025. We’re evolving quicker. We have been constructing
FALCON AI for almost 4 years and leverage AI in our content material course of. We construct on what the AI can do with our experience. You do not must be aware of AI Website positioning, however you do must be pleased studying and adapting shortly to the innovative.
You may be given help from colleagues but additionally area to “Deep Work” your greatest work. You may must be comfy working independently, engaged on tasks by means of course of to completion, and speaking successfully and clearly.
This place will be damaged down as follows:
- 60% Website positioning Upkeep
- 20% Managing outreach and backlink constructing
- 10% matter choice and content material briefs
- 10% Reporting
This position requires a mixture of knowledge and creativity. It is going to swimsuit candidates who’re curious, formidable, and eager to be taught shortly. It is advisable to love working with (and bettering) inner processes, and pay meticulous consideration to element. Which means you might be proactive with taking suggestions on board, love a problem, and attempt for excellence!
We’ll offer you a front-row seat to the way forward for Website positioning, the chance to be taught and progress, and the chance to contribute to a world-class course of and group. It is an thrilling time and an thrilling position!
Necessities
Necessities: exhausting expertise
- 2-4+ years of Website positioning, Content material and/or digital advertising and marketing expertise
- Snug working with massive quantities of knowledge in spreadsheets
- Impeccable consideration to element
- Website positioning and Content material experience with a want to be taught extra
- Wonderful editorial instincts
- Important overlap with GMT/CET (UK/EU) timezones
- Wonderful challenge and process administration
- WordPress familiarity (superior utilization fascinating however not important)
Necessities: mushy expertise
- Improbable communication expertise: Distant work depends on mutual belief, so frequent and clear written communication is important
- Receptive to suggestions and solutions-oriented: We share and be taught from one another actually, overtly, and simply
- Excessive stage of self-awareness: a “individuals individual”: You’ll be coping with the remainder of the Technique group and shoppers every day, so speaking successfully is essential
- Confirmed organisational expertise: You have to be obsessive with deadlines, managing and updating duties, and completely dependable
- Self-driven work ethic: It is advisable to be self-motivated, comfy taking the initiative, and see tasks by means of to completion
Bonus factors when you’ve got:
- Expertise in a completely distant work setting
- Intensive expertise working with Excel or Google Sheets
- Expertise straight managing shoppers or a number of stakeholders
- Digital advertising and marketing company expertise
- Data of the WordPress and SaaS product trade
- Deeper Website positioning experience past fundamental key phrase analysis
- Familiarity with distant challenge administration instruments like Basecamp
Advantages
- This can be a full-time, 100% distant position. Do business from home or the seaside!
- Aggressive, full-time wage with pension, benchmarked to UK charges and based mostly on expertise. The vary for this position is: £27-31k/12 months
- 28 days of paid vacation
- An extra 1 paid vacation day a 12 months with every year of tenure, as much as a most of 5 further days
- 4-day work week, as soon as a month
- Genuinely versatile working
- Common group retreat: Our newest journeys embrace Madrid (2023) and Edinburgh (2024)
- Time and price range for studying and growth
- Enhanced maternity/paternity depart, and nice sick pay
- You’ll work for a sustainable, moral firm: we’re aiming to turn into a B Corp by the top of 2025
The appliance course of
It’s necessary we discover the very best candidate for this place, and our choice course of will mirror this.
We’ll overview functions on a rolling foundation however interviews begin after the time limit. There’s thus no profit to speeding to use: we are going to bias closely in direction of your software’s solutions reasonably than your CV, and we’d love so that you can take your time.
We’re lucky to obtain a big quantity of functions. You can also make your software stand out by paying particular consideration to the primary tasks of this position, and “the way to apply”. In case you assume you’re a match, or might be a match – go for it!
We use video requires interviews. You’ll have video interviews utilizing Google Meet, together with along with your potential line supervisor and the Managing Director.
We perceive that that is as a lot you interviewing us, as the opposite means spherical. All through the interview course of, we’re extraordinarily pleased to reply your questions in regards to the enterprise, working right here, and the way forward for the corporate.
The ultimate stage of our hiring course of is a paid take a look at challenge, which will likely be just like the work you possibly can anticipate to do if you happen to had been employed. We’ll offer you per week to finish the challenge however anticipate that you simply’ll solely want ~4 hours.
Following the completion of trial tasks, we’ll ask for skilled references from a earlier supervisor and co-worker. We ask candidates to introduce us to their references for a 10-minute name or electronic mail dialog. We then anticipate to maneuver to make a suggestion shortly.
We do nice work for shoppers and are constructing an moral enterprise that lets everybody do their greatest work. In case you assume you possibly can be the subsequent individual to affix our group, please apply 🙂
Methods to apply
Please apply by means of Workable:
https://apply.workable.com/getellipsis. We’ll determine who progresses to the subsequent stage based mostly on the shape you submit, and your CV. Please give us an excellent purpose to pick you! Taking the time to analysis the position,
what we’re searching for, what we do, and what you are able to do for us will improve your probability of success. Your cowl letter is the place you’ve gotten the area to do that.
Ellipsis is an equal alternative office and is dedicated to equal employment alternative.
While we love know-how and sit at the vanguard of its adoption (we automate lots of of 1000’s of actions a month internally), we need to hear from you reasonably than from ChatGPT.
The deadline for submission is the top of the day, on twenty fourth October 2024.
