*It is a absolutely distant place open to candidates situated internationally. You’ll have the pliability to work from anyplace whereas being an integral a part of our Income Group*
Advertising Director
We’re in search of a Advertising Director who brings a mix of inventive imaginative and prescient and strategic know-how. The perfect candidate could have the flexibility to craft and execute advertising campaigns that significant outcomes. You are hands-on when wanted, however may step again to give attention to the massive image.
This particular person will lead each inner advertising-strengthening our employer model and group culture-and exterior model advertising, driving development and engagement throughout a number of channels for each property throughout our portfolio. You will be key in taking the corporate to the following degree, constructing our model id, and aligning advertising efforts with broader enterprise aims.
You will be an amazing match for those who’re not solely skilled in advertising however are additionally naturally modern, capable of lead a group, and are snug working in a fast-paced atmosphere. Somebody who understands the nuances of branding and might use each creativity and strategic pondering to make knowledgeable selections. In brief, we’re in search of somebody who can transfer the needle-both when it comes to enterprise development and model visibility-while taking possession of our advertising initiatives.
About Us: What’s Platinum Service? It is our promise to do unto others higher than they may have ever imagined. At Pathfinder Hospitality, hospitality isn’t just in our title, it’s in our DNA. We reside, breathe, and even dream Platinum Service. Heck, even the pineapples we put on on our lapels have gone platinum!
Tradition and Values: We constantly break the mould, all the time going above and past to create memorable experiences for our workers and company by way of our dedication to our objective – offering platinum service to our company. Now we have an infinite mindset. We need to have such a powerful tradition and deep sense of objective that Pathfinder far outlasts its founders and processes, a long time after we’re gone. Our core values are our guiding rules.
- Accountability: We honor our commitments and one another with reliability and duty.
- Collaboration: Everybody’s ideas and opinions are necessary.
- Empowerment: We study from our successes and failures and try to evolve as we develop.
- Engagement – We’re ambassadors in all facets of our trade by way of advocacy.
- Innovation: We use creativity to show the Unusual into Extraordinary
- Integrity: We honor our guarantees and fulfill our commitments.
- Ardour: We thrive due to our heartfelt dedication to unmatched hospitality
- Transparency: We overtly share successes and failures. We’re accountable in all our enterprise practices.
When you consider in and are captivated with our tradition and values, have a powerful work ethic, and have a ardour for offering platinum service, we need to speak to you, apply right this moment!
- Bachelor’s diploma in Advertising, Enterprise, Communications, or a associated subject (Grasp’s diploma most well-liked).
- 4+ years of expertise in a senior advertising function, ideally inside hospitality or a associated trade.
- Confirmed monitor file of growing and executing branding methods, with a give attention to employer branding and multi-channel advertising.
- Sturdy digital advertising experience, together with expertise with search engine optimisation, social media, e-mail advertising, and content material creation.
- Expertise in analyzing advertising information and utilizing insights to drive data-driven decision-making and optimize campaigns.
- Wonderful undertaking administration abilities, with the flexibility to handle a number of campaigns, meet deadlines, and work inside funds constraints.
- Sturdy management and interpersonal abilities, with expertise main a group and collaborating cross-functionally.
- Distinctive communication abilities, each written and verbal, with the flexibility to affect and construct relationships with stakeholders.
- Expertise in enterprise improvement or increasing into new markets is a plus.
Duties: This listing shouldn’t be a complete listing of all duties and tasks related to this place. Different duties and tasks could also be assigned as wanted.
- Develop and execute built-in advertising methods to reinforce the corporate’s employer model, fostering a powerful firm tradition and attracting high expertise.
- Lead hotel-level advertising efforts, together with growing direct bookings, rising web site visitors, and enhancing visitor expertise by way of advertising coaching.
- Drive the creation of partaking content material for each digital and conventional advertising channels, together with social media, e-mail, and web site.
- Analyze advertising information, determine developments, and apply insights to optimize campaigns and enhance efficiency.
- Develop and implement an employer branding technique to place the corporate as a most well-liked employer throughout the market.
- Collaborate with gross sales, operations, and different departments to align advertising methods with broader enterprise objectives.
- Construct and preserve relationships with media shops, influencers, and exterior companions to extend model visibility.
Compensation/Pay: $45,000 – $55,000
We consider in Platinum Service for our company and associates alike. In service of that, listed below are a number of the methods we deal with our full-time and part-time associates:
- 8 paid holidays, versatile PTO and Trip
- Birthday Pay
- Psychological Well being & Wellness Program together with a Life Coach
- Worker Growth Program
- Discounted lodge stays for manufacturers inside our portfolio