NerdPress is in search of a gifted and enthusiastic Senior Advertising and marketing & Communications Specialist to take the lead in creating and executing complete advertising methods that may assist us uncover new purchasers and enhance our current consumer retention.
It is a hands-on position the place you’ll be creating technique and crafting communications to interact each future and current purchasers.
Along with WordPress Help providers, we provide premium WordPress plugins, and also you’ll be driving our promotional efforts throughout our suite of services and products. We’re searching for somebody enthusiastic about WordPress and educated concerning the distinctive wants of the ecosystem and its customers. A great candidate excels at simplifying complicated technical subjects and making them accessible in a pleasant, approachable method.
This new place is an thrilling alternative to form our advertising efforts and contribute to the expansion of not solely NerdPress but in addition your personal private {and professional} development.
1. There’s the nerd who fixes your pc, provides it again to you, and makes you are feeling terrible since you don’t know what you’re doing.
2. Then there’s the opposite type of nerd – the one which fixes your pc, after which goes out of their method to clarify what they did, empowering you to assist maintain it from breaking once more.
If you happen to hadn’t already guessed, we’re that second type of nerd. And in case you are too, maintain studying.
NerdPress has a repute for phenomenal buyer assist, and we count on everybody on the group to assist us increase upon that repute. We wish each interplay with our purchasers to go away them feeling good — and that features when somebody isn’t (but!) a consumer, too.
- Develop and execute a advertising technique aligned with NerdPress’ enterprise objectives, specializing in growing gross sales and buying new purchasers.
- Determine and implement strategic partnerships to increase partnerships with companies and different key collaborators.
- Choose and make the most of the best platforms to achieve new audiences, tailoring campaigns accordingly.
- Create and handle an editorial calendar to ship well timed, actionable content material throughout platforms for goal audiences.
- Craft and distribute content material for current purchasers by means of e mail, social media, and our Fb group to enhance consumer retention.
- Plan and host webinars with our group for present purchasers and potential prospects, positioning NerdPress as a thought chief.
- Coordinate the event of consumer testimonials and case research, highlighting success tales to construct credibility and belief.
- Guarantee a constant and compelling model picture throughout all advertising channels.
- Monitor and analyze advertising efficiency, adjusting methods primarily based on insights.
- Embrace and replicate NerdPress’ Core Values in all selections and actions.
- Excellent written and verbal communication expertise, with the power to put in writing in our model voice (summed up in a single phrase? “Heat”).
- Strategic thinker with a confirmed capability to create and execute profitable advertising campaigns.
- Self-starter who works independently, takes initiative, and has a robust sense of possession and accountability.
- Deep understanding of the WordPress ecosystem, with expertise working with non-developers, akin to small enterprise house owners and impartial entrepreneurs.
- Proficient in graphic design and video/content material creation for advertising supplies, weblog posts, and social media.
- Expertise utilizing digital advertising instruments and platforms, together with Google Analytics, website positioning instruments, CRM methods, e mail advertising platforms, and social media administration instruments.
- Information of running a blog greatest practices and content material optimization methods.
- Excessive consideration to element.
- Expertise in on-line advertising and/or communications, with a observe file of executing profitable methods
- Curiosity and love of studying, with a ardour for steady enchancment.
- Take pleasure in instructing, problem-solving, and collaborating with a group.
- Self-starter who’s motivated and adapts rapidly to new challenges.
- Proactive in figuring out alternatives and driving tasks ahead.
- Comfy working remotely, with accountability for each actions and outcomes.
- Affected person and enthusiastic about serving to others perceive technical ideas.
- Dependable and reliable.
- Good at researching and cozy with asking questions on stuff you don’t (but) know.
- Humorousness and the power to deliver a enjoyable, optimistic power to the group.
- Been an energetic contributor to the WordPress group (e.g., attending or talking at WordCamps, contributing to the core, or taking part in boards).
- A weblog or expertise working your personal website.
- Expertise with content material creation or growth in WordPress (akin to constructing plugins or themes).
- Important expertise with video manufacturing and enhancing.
- A ardour for on-line communities.
- A love for animals and/or beekeeping and/or kombucha-making. While you submit your software, embrace a photograph of your favourite animal. Or your favourite kombucha.
- Two weeks paid trip annually.
- Fourteen paid holidays.
- 401(ok) retirement account with 4% matching contributions.
- Well being reimbursement settlement.
- 12 months-end bonuses.
- Paid sick go away and short-term incapacity insurance coverage.
- Household go away and bereavement go away.
- Expertise/tools finances — we would like you to have the ability to do your job effectively and successfully (and ergonomically), so the correct instruments are a should!
- Web and cellphone reimbursement — we’ll cowl the price of your major web service and (most of) your cellphone invoice.
- Flexibility in hours – whereas we do want you to work throughout our common enterprise hours, this place enjoys a sure degree of flexibility in self-managing work occasions.
- Bonus for talking or volunteering at your native WordCamp (or we’ll cowl your price to attend).
- Instructional bills, akin to books, programs, or coaching packages.
- Being a part of a small firm means you’ve room to develop and make your mark.
- We get to know our purchasers nicely, and it’s fairly satisfying to assist them develop and succeed.
- We’re good individuals to work with (and are actually good at posting the proper Slackmojis).
- It is a full-time worker place (approx. 40 hours/week).
- Location: 100% Distant. Work from wherever!
- Nonetheless, you’ll must be out there to collaborate by way of Slack and Zoom throughout weekday enterprise hours in the USA (there’s some flexibility right here). Moreover, occasional journey to US locations could also be required.
- Wage: $80,000/yr.
- Utility Deadline: October 4, 2024.
- Ultimate Begin Date: Straight away!